Businesses here in the UK have experienced much uncertainty since the June Brexit Vote. The British Pound fell to a low that has never been witnessed for the last 30 years; major companies and organizations threatened to take their headquarters away from the UK, while financial analysts went as far as to warn that things looked bleak for the UK as a perfect destination for doing business. But a few months down the line, has anything changed much? Not really! The Pound has since stabilized, and businesses are thriving again, having weathered the tide of propaganda and misinformation that characterized the Brexit Vote. However, that’s not to say that you should sit pretty and expect your business to do well!
Below we have compiled for you 9 good tips to help grow your business here in the UK, and break free economically;
- Embrace technology; all the top businesses here in the UK, whether large or small, have all embraced technology. A huge number of consumers rely on their hand held devices to research, and learn more about the goods or services they’re looking for in the UK.
- Embrace digital marketing; digital marketing simply means marketing your business, and making yourself known via the internet. The UK is home to many reputable and effective digital marketing companies, and these help take your services or brand to potential consumers who rely on the internet for their searches.
- Embrace social media; the beauty of social media is that it is free, yet very effective in promoting a small business and reaching more audiences.
- Honesty is the best policy in business; regardless of the nature of your business, always be honest when doing business here in the UK.
- Dare to be unique and different; sure, you don’t have to follow the same script everyone else is doing. Want to open an ice cream shop in London? Go ahead and even offer delivery services on order when everyone else is waiting for buyers to come to their shops!
- Try to be affordable; don’t overprice your goods or services especially if you are just starting the business.
- Customer and client feedback matters a lot; never ignore the feedback or queries of your customers/ clients. You get to learn their concerns, and also make them feel appreciated as your loyal customers.
- Look at your competitors; you can always see what competitors are doing, then do it better or differently without letting them know about it.
- Be patient and realistic; lastly, be patient and realistic. Breaking free economically takes time to actualize but with time, you’ll get there!